2012年的5大科技趋势和方向今天发布,分别是，增强现实 Augmented Reality，微支付生态Micro-Payment Economy，英特尔主导的UltraBook 笔记本，社交网络的衰竭和移动芯片领域的战争。
在今年，仅仅苹果移动平台 iOS 上就有[苹果改变世界]2011年 8个增强现实的iPhone移动应用,将你带入另外一个世界，8个增强现实移动应用。
来自 Visiongain 的统计报告，2012年 25%的移动应用下载将具备增强现实功能。
2012 will mark the beginning of exponential growth for Mobile Augmented Reality (MAR).
According to a report from Visiongain, 25% of all app downloads will feature some sort of augmented reality. Though adoption hinges on more powerful, high-speed and camera-ready mobile devices, it’s clear to me that the majority of smartphones and tablets in end-users’ hands next year will be 3G-to-4G-ready, high-def, large-screen devices with not one, but two multi-megapixel cameras. Trust me, by 2013, you’ll be hard-pressed to find anyone who hasn’t at least tried augmented reality.
微支付生态系统 Micro-Payment Economy
未支付生态圈，不仅包含移动应用支付，而且还有 像创业公司 RedBubble 为艺术家所作的那种创业公司，形成全生态类微支付系统圈。
App manufacturers are not the only ones who can make money selling tiny wares and incremental upgrades. The barrier to entry for starting your own small business has been effectively knocked down by a variety of online merchants who are willing to hawk your wares for next to nothing. In truth, the merchandise isn’t entirely yours. In fact, these companies are often just selling your idea on top of their wares and you get a tiny slice for each sale, or for when the numbers of sales reaches a certain threshold.
Sites like RedBubble do everything for the artist; all they need to do is upload the content. RedBubble will, for example, make the T-Shirt with your art, sell it for you, manage the distribution and, of course, collect payment. The site lets you set the price above their fixed price. Yes, you could add as much as you want onto a $16 T-shirt, but most smart sellers know this means they won’t sell a single garment. Instead, you add 1%-to-5% (maybe 10% if you’re feeling strong) and then promote the dickens out of your product on the site and through various social networks.
RedBubble is just one of many destinations popping up to help the aspiring entrepreneur. They join established platforms like Lulu (self-publish books), and YouTube. YouTube has been inviting videographers into the commerce tent for years, letting them add AdSense accounts to popular videos and then sitting back and watching the pennies roll in.
As the economy sputters along, look for more and more of the sites helping you sell almost anything you can imagine and making you a “fortune”–one micro payment at a time.
平板电脑 UltraBook 的崛起
Tablets dominate the tech conversation, but that doesn’t mean the PC is dead. No, it’s alive and well, but in a form that will closely mimic some of the best features of tablets. I don’t have numbers yet, but I’m betting Desktop PCs were not big sellers this holiday season. Laptops may have done a little better, but who among you was willing to give junior an end-of-life netbook instead of a sexy, touch-screen tablet? (I’m imagining no one raising their hands).
A term coined by Intel, Ultrabooks describe exquisitely thin and light, yet pleasingly powerful laptops. Think MacBook Air and you get the idea. No, they don’t have touch screens or apps (though that’s changing, too) and Ultrabooks usually have just one HD camera. Still, with just a little more heft and girth than your garden-varietyiPad, an Ultrabook adds a full-sized keyboard and far more powerful components. In other words, they’re perfectly designed for getting real work done, but no one will be embarrassed to carry one around. 2012 will witness an explosion of these devices as manufacturers pin on them their last best hopes for regaining consumer computing interest.
社交网络的衰竭 Social/Digital Exhaustion
Facebook 可能会突破10亿用户，在2012年。而且 Twitter也会增长到 4.5亿多用户，但是就不知道会有多少活跃用户。
Facebook will break the 1 billion user mark in 2012, but its numbers have flattened out in the U.S. Twitter is growing; it may have as many 450 million users, but no one knows how many people are really active users. Google+ is growing steadily, but is still well behind the two most established networks and much of the public is unaware of its existence. There is the now persistent, with good reason, backlash against mobile phone usage in cars and on streets.
In general, more and more people seem to be reevaluating their social and digital existence. Even the SOPA battle is revealing some unforeseen schisms. The Stop Online Piracy Act is a bad idea, not because piracy is good, but because of the plan for enforcement is wrong and dangerous. That said, no one who creates content can deny that the digital revolution hasn’t forced them to rethink how they create, sell and distribute content. There are no easy answers here and 2012 will be a year of introspection; one where we possibly rewrite the rules of content, copyrights and social interactions.
The tech industry is gearing up for a rather intense battle—on a micro scale. With ARM-based CPUs in virtually all of today’s tablets and handsets, Intel, the dominant system CPU manufacturer, has no presence in the mobile space. It’s a situation the company promises to change in 2012 with Medfield—its rethinking of the Atom CPU (popular in netbooks). Meanwhile a consortium of Pacific Rim manufacturers have just banded together to produce new mobile CPUs for phones and tablets.
These efforts may not mean much, though, as Texas Instruments, Qualcomm, Motorola, Marvell, Nvidia and others all license the ARM architecture and show (along with the hardware partners) little interest in switching to a new or once-established platform. Even Microsoft is developing Windows 8 to run on ARM-based CPUs in addition to traditional Wintel machines.